Most bought consumer defensive stocks in Q1 2025
Discover which Consumer Defensive stocks institutional investors added to most aggressively over Q1 2025 versus the prior calendar quarter in our filings. Notable additions at the top of this list include KENVUE INC (KVUE), AMBEV SA-ADR (ABEV), ESTEE LAUDER COMPANIES-CL A (EL), CONSTELLATION BRANDS INC-A (STZ). These rankings aggregate SEC 13F filings from all institutional investors in our database.
Net share increases
Top symbols by net quarter-over-quarter share change (increases).
Most bought stocks
Net quarter-over-quarter share increases across all institutional filers.
| Symbol | Name | Net shares | Net value | New | Added | Trimmed | Sold out | Holding now |
|---|---|---|---|---|---|---|---|---|
| KVUE | KENVUE INC | 8,308,008 | $227.8M | 3 | 2 | 5 | 1 | 11 |
| ABEV | AMBEV SA-ADR | 8,139,751 | $204.7M | 3 | 5 | 1 | 0 | 10 |
| EL | ESTEE LAUDER COMPANIES-CL A | 6,447,597 | $391.4M | 3 | 3 | 5 | 5 | 14 |
| STZ | CONSTELLATION BRANDS INC-A | 6,233,013 | $922.7M | 4 | 4 | 4 | 2 | 14 |
| COTY | COTY INC-CL A | 4,190,993 | $21.0M | 2 | 4 | 1 | 1 | 7 |
| KHC | KRAFT HEINZ CO/THE | 1,430,673 | -$52.6M | 3 | 5 | 7 | 1 | 19 |
| TSN | TYSON FOODS INC-CL A | 1,386,262 | $192.7M | 3 | 5 | 3 | 1 | 12 |
| HNST | HONEST CO INC/THE | 1,335,500 | $986.8K | 0 | 1 | 0 | 0 | 1 |
| TGT | TARGET CORP | 1,260,343 | $89.6M | 7 | 4 | 6 | 2 | 19 |
| BUD | ANHEUSER-BUSCH INBEV-SPN ADR | 1,216,349 | $573.8M | 2 | 3 | 4 | 0 | 11 |
| WMT | WALMART INC | 1,099,702 | $53.2M | 8 | 9 | 8 | 5 | 30 |
| USFD | US FOODS HOLDING CORP | 919,021 | $58.7M | 3 | 0 | 1 | 1 | 4 |
| CELH | CELSIUS HOLDINGS INC | 680,720 | $25.0M | 2 | 0 | 4 | 1 | 6 |
| HIMS | HIMS & HERS HEALTH INC | 677,230 | $57.4M | 4 | 3 | 0 | 1 | 7 |
| K | KELLANOVA | 651,972 | $55.7M | 3 | 2 | 3 | 1 | 11 |
| DG | DOLLAR GENERAL CORP | 514,795 | $286.9M | 4 | 6 | 5 | 3 | 17 |
| BRFS | BRF SA-ADR | 396,994 | -$3.6M | 0 | 1 | 0 | 0 | 2 |
| BTI | BRITISH AMERICAN TOB-SP ADR | 286,394 | $20.2M | 2 | 2 | 2 | 1 | 10 |
| STKL | SUNOPTA INC | 251,750 | -$57.9M | 0 | 1 | 0 | 0 | 3 |
| HRL | HORMEL FOODS CORP | 246,418 | $4.1M | 1 | 3 | 2 | 1 | 7 |
| COUR | COURSERA INC | 245,247 | $1.5M | 1 | 1 | 0 | 0 | 2 |
| BRBR | BELLRING BRANDS INC | 225,501 | $15.2M | 3 | 3 | 1 | 1 | 7 |
| ANDE | ANDERSONS INC/THE | 222,050 | $9.9M | 2 | 1 | 0 | 0 | 3 |
| PFGC | PERFORMANCE FOOD GROUP CO | 212,835 | $16.0M | 3 | 2 | 0 | 1 | 5 |
| FARM | FARMER BROS CO | 191,900 | $675.8K | 0 | 1 | 0 | 0 | 1 |
| UDMY | UDEMY INC | 185,960 | $1.4M | 1 | 1 | 0 | 0 | 2 |
| THS | TREEHOUSE FOODS INC | 176,100 | $4.8M | 1 | 0 | 0 | 1 | 1 |
| CHGG | CHEGG INC | 174,594 | -$1.7M | 0 | 2 | 0 | 0 | 2 |
| MAMA | MAMA'S CREATIONS INC | 164,718 | -$1.0M | 0 | 1 | 1 | 0 | 2 |
| NUS | NU SKIN ENTERPRISES INC - A | 153,800 | $1.7M | 0 | 1 | 0 | 0 | 1 |
| BYND | BEYOND MEAT INC | 122,043 | $238.1K | 2 | 1 | 1 | 0 | 5 |
| ZVIA | ZEVIA PBC-A | 106,000 | -$77.0K | 0 | 1 | 0 | 0 | 1 |
| OLLI | OLLIE'S BARGAIN OUTLET HOLDI | 101,878 | $11.9M | 3 | 0 | 1 | 0 | 4 |
| DEO | DIAGEO PLC-SPONSORED ADR | 100,587 | -$8.8M | 3 | 2 | 5 | 2 | 14 |
| MGPI | MGP INGREDIENTS INC | 97,643 | -$4.7M | 1 | 3 | 0 | 0 | 4 |
| COCO | VITA COCO CO INC/THE | 84,162 | $2.5M | 1 | 1 | 0 | 0 | 2 |
| LFVN | LIFEVANTAGE CORP | 83,100 | -$1.1M | 0 | 1 | 0 | 0 | 1 |
| POST | POST HOLDINGS INC | 74,442 | $8.8M | 1 | 3 | 0 | 0 | 5 |
| PPC | PILGRIM'S PRIDE CORP | 69,360 | $16.7M | 1 | 4 | 0 | 1 | 5 |
| EWCZ | EUROPEAN WAX CENTER INC-A | 54,700 | $97.7K | 0 | 1 | 0 | 0 | 1 |
| INGR | INGREDION INC | 53,822 | $2.7M | 2 | 1 | 3 | 1 | 6 |
| JVA | COFFEE HOLDING CO INC | 46,700 | $215.4K | 0 | 1 | 0 | 0 | 1 |
| STRA | STRATEGIC EDUCATION INC | 43,112 | -$2.5M | 1 | 2 | 0 | 1 | 3 |
| LOPE | GRAND CANYON EDUCATION INC | 37,711 | $9.6M | 4 | 1 | 1 | 1 | 6 |
| DNUT | KRISPY KREME INC | 34,493 | $169.7K | 1 | 0 | 0 | 0 | 1 |
| UTZ | UTZ BRANDS INC | 34,300 | -$387.8K | 1 | 1 | 0 | 1 | 2 |
| LWAY | LIFEWAY FOODS INC | 27,467 | $514.8K | 1 | 1 | 0 | 0 | 3 |
| VITL | VITAL FARMS INC | 26,821 | -$6.0M | 0 | 2 | 0 | 1 | 2 |
| KLG | WK KELLOGG CO | 26,156 | $564.9K | 1 | 0 | 2 | 0 | 4 |
| SKIN | BEAUTY HEALTH CO/THE | 24,900 | $23.3K | 0 | 1 | 0 | 0 | 1 |