PROCTER & GAMBLE CO/THE (PG) Institutional Ownership Changes & 13F Activity
PROCTER & GAMBLE CO/THE (PG). Institutional ownership data tracks hedge funds, asset managers, and other institutional investors based on recent SEC Form 13F filings. This page analyzes institutional buying and selling activity, new holdings, and sold-out positions among tracked filers. Notable filers include Jensen Investment Management, Matrix Advisors Value Fund, Fundsmith, Parnassus Endeavor Fund, and Mairs & Power Growth Fund.
| Portfolio quarter | Name | Type | Quantity | Remaining | Reported stock balance |
|---|---|---|---|---|---|
| Q2 2024 | Fundsmith Investment Services | Buy | 155,400 | 2,025,558 | $334,055,025 |
| Q2 2024 | Fundsmith | Sell | -151,864 | 4,647,218 | $766,419,193 |
| Q2 2024 | AKO Capital | Buy | 47,925 | 1,060,884 | $174,961 |
| Q2 2024 | Parnassus Endeavor Fund | Sell | -40,549 | 3,803,719 | $627,309,337 |
| Q2 2024 | Yacktman Asset Management | Sell | -15,776 | 2,446,074 | $403,406,524 |
| Q2 2024 | Mairs & Power Growth Fund | Sell | -8,072 | 181,594 | $29,948,424 |
| Q2 2024 | Sequoia Financial Advisors | Buy | 3,306 | 252,301 | $41,609,493 |
| Q2 2024 | Cullen Value Fund | Sell | -1,997 | 31,020 | $5,115,889 |
| Q2 2024 | Dodge & Cox Stock Fund | Sell | -900 | 94,903 | $15,651,403 |
| Q2 2024 | Gardner Russo & Quinn | Sell | -319 | 32,006 | $5,278,430 |
| Q2 2024 | Kahn Brothers Group | Sell | -300 | 1,700 | $280,000 |
| Q2 2024 | Matrix Advisors Value Fund | Buy | 2 | 2,134 | $352,000 |
| Q1 2024 | Renaissance Technologies LLC | Sell | -439,439 | 1,226,590 | $199,014 |
| Q1 2024 | AKO Capital | Buy | 226,994 | 1,012,959 | $164,353 |
| Q1 2024 | Sequoia Financial Advisors | Buy | 100,406 | 248,995 | $40,399,402 |
| Q1 2024 | Yacktman Asset Management | Sell | -62,094 | 2,461,850 | $399,435,162 |
| Q1 2024 | Mairs & Power Growth Fund | Buy | 57,330 | 189,666 | $30,773,251 |
| Q1 2024 | Fundsmith | Sell | -40,850 | 4,799,082 | $778,651,055 |
| Q1 2024 | Parnassus Endeavor Fund | Sell | -38,981 | 3,844,268 | $623,732,483 |
| Q1 2024 | Jensen Investment Management | Sell | -14,725 | 2,335,188 | $378,884,253 |
| Q1 2024 | Fundsmith Investment Services | Buy | 8,273 | 1,870,158 | $303,433,136 |
| Q1 2024 | Gardner Russo & Quinn | Sell | -4,345 | 32,325 | $5,244,731 |
| Q1 2024 | Dodge & Cox Stock Fund | Sell | -1,235 | 95,803 | $15,544,037 |
| Q1 2024 | Matrix Advisors Value Fund | Sell | -212 | 2,132 | $345,917 |
| Q1 2024 | Cullen Value Fund | Buy | 165 | 33,017 | $5,301,604 |
| Q4 2023 | Renaissance Technologies LLC | Buy | 1,489,129 | 1,666,029 | $244,140 |
| Q4 2023 | Parnassus Endeavor Fund | Sell | -540,189 | 3,883,249 | $569,051,308 |
| Q4 2023 | AKO Capital | Sell | -135,981 | 785,965 | $115,175 |
| Q4 2023 | Yacktman Asset Management | Sell | -135,572 | 2,523,944 | $369,858,754 |
| Q4 2023 | Sequoia Financial Advisors | Buy | 88,082 | 148,589 | $21,774,282 |
Frequently asked questions about PG activity
Which institutional owners are buying PG?
Institutional owners buying PG include investors who have either initiated new positions or increased their existing holdings based on recent SEC 13F filings. The activity table above highlights which funds added shares in the latest reporting periods and how their positions changed over time.
What does "buy" mean in PG activity?
"Buy" means an investor increased their reported position in PG compared to the prior reporting period. This reflects growing exposure to PROCTER & GAMBLE CO/THE (PG) rather than necessarily a brand-new position (though new positions also appear as buys when prior quantity was zero).
Is institutional interest in PG increasing?
Institutional interest in PG can be assessed by comparing the number of tracked funds adding or increasing positions versus those trimming or exiting across the periods shown. A higher number of additions typically signals increasing participation among large filers, but it should be read alongside position sizes and the full table.
Related PG Institutional Insights
- PG Institutional Ownership Overview
- PG Institutional Ownership & Insiders Activity
- PG Institutional Ownership & 13F Activity
- PG Top Institutional Shareholders
- PG Institutional Buying Activity
- PG Institutional Selling Activity
- Consumer Defensive Sector Institutional Ownership
- Consumer Defensive Sector Portfolio Overlap
- Institutional Portfolio Overlap & Shared Holdings
- Most Bought Consumer Defensive Stocks By Institutional Investors
- Most Sold Consumer Defensive Stocks By Institutional Investors
- PG Insider Trading & SEC Form 4 Activity
- Top Institutional Investor Stock Rankings