PROCTER & GAMBLE CO/THE (PG) Institutional Ownership Changes & 13F Activity

PROCTER & GAMBLE CO/THE (PG). Institutional ownership data tracks hedge funds, asset managers, and other institutional investors based on recent SEC Form 13F filings. This page analyzes institutional buying and selling activity, new holdings, and sold-out positions among tracked filers. Notable filers include Fundsmith Investment Services, Parnassus Endeavor Fund, Jensen Investment Management, Fundsmith, and Matrix Advisors Value Fund.

Portfolio quarterNameTypeQuantityRemainingReported stock balance
Q1 2021Sequoia Financial AdvisorsBuy8,25543,046$5,830
Q1 2021Gardner Russo & QuinnBuy5,23142,583$5,767
Q1 2021Mairs & Power Growth FundBuy2,848182,702$24,743
Q1 2021Dodge & Cox Stock FundSell-1,793115,187$15,600
Q1 2021Matrix Advisors Value FundBuy1853,440$466
Q4 2020Renaissance Technologies LLCSell-2,340,600723,929$100,727
Q4 2020FundsmithSell-1,831,93138,171$5,311
Q4 2020Trian Fund ManagementSell-305,1519,823,724$1,366,873
Q4 2020Jensen Investment ManagementSell-151,4271,723,529$239,812
Q4 2020Yacktman Asset ManagementSell-129,8903,142,705$437,276
Q4 2020Parnassus Endeavor FundBuy73,4863,182,972$442,879
Q4 2020AKO CapitalBuy55,7312,205,875$306,925
Q4 2020Sequoia Financial AdvisorsBuy5,40834,791$4,841
Q4 2020Dodge & Cox Stock FundSell-2,902116,980$16,277
Q4 2020Mairs & Power Growth FundSell-2,691179,854$25,025
Q4 2020Joho CapitalBuy2,53019,080$2,655
Q4 2020Gardner Russo & QuinnSell-1,77737,352$5,197
Q4 2020Matrix Advisors Value FundBuy5093,255$453
Q4 2020Matrix Private Capital GroupBuy471,492$208
Q3 2020Renaissance Technologies LLCBuy1,830,0003,064,529$425,939
Q3 2020Trian Fund ManagementSell-696,97710,128,875$1,407,812
Q3 2020AKO CapitalBuy264,7782,150,144$298,849
Q3 2020Yacktman Asset ManagementBuy118,4803,272,595$454,858
Q3 2020Jensen Investment ManagementSell-83,2951,874,956$260,600
Q3 2020Sequoia Financial AdvisorsBuy29,38329,383$4,084
Q3 2020Joho CapitalBuy16,55016,550$2,300
Q3 2020Sequoia FundSell-1,8983,246$451
Q3 2020Matrix Private Capital GroupBuy1,4451,445$201
Q3 2020Mairs & Power Growth FundSell-1,346182,545$25,372
Q3 2020Gardner Russo & QuinnSell-6239,129$5,439

Frequently asked questions about PG activity

  • Which institutional owners are buying PG?

    Institutional owners buying PG include investors who have either initiated new positions or increased their existing holdings based on recent SEC 13F filings. The activity table above highlights which funds added shares in the latest reporting periods and how their positions changed over time.

  • What does "buy" mean in PG activity?

    "Buy" means an investor increased their reported position in PG compared to the prior reporting period. This reflects growing exposure to PROCTER & GAMBLE CO/THE (PG) rather than necessarily a brand-new position (though new positions also appear as buys when prior quantity was zero).

  • Is institutional interest in PG increasing?

    Institutional interest in PG can be assessed by comparing the number of tracked funds adding or increasing positions versus those trimming or exiting across the periods shown. A higher number of additions typically signals increasing participation among large filers, but it should be read alongside position sizes and the full table.