PROCTER & GAMBLE CO/THE (PG) Institutional Ownership Changes & 13F Activity
PROCTER & GAMBLE CO/THE (PG) institutional ownership data tracks hedge funds, asset managers, and other institutional investors based on recent SEC 13F filings (Q1 2026). This page analyzes institutional buying and selling activity, new holdings, and sold-out positions among tracked filers. Notable filers include Jensen Investment Management, Matrix Advisors Value Fund, Fundsmith, Parnassus Endeavor Fund, and Mairs & Power Growth Fund.
| Portfolio quarter | Name | Type | Quantity | Remaining | Reported stock balance |
|---|---|---|---|---|---|
| Q4 2020 | AKO Capital | Buy | 55,731 | 2,205,875 | $306,925 |
| Q4 2020 | Sequoia Financial Advisors | Buy | 5,408 | 34,791 | $4,841 |
| Q4 2020 | Dodge & Cox Stock Fund | Sell | -2,902 | 116,980 | $16,277 |
| Q4 2020 | Mairs & Power Growth Fund | Sell | -2,691 | 179,854 | $25,025 |
| Q4 2020 | Joho Capital | Buy | 2,530 | 19,080 | $2,655 |
| Q4 2020 | Gardner Russo & Quinn | Sell | -1,777 | 37,352 | $5,197 |
| Q4 2020 | Matrix Advisors Value Fund | Buy | 509 | 3,255 | $453 |
| Q4 2020 | Matrix Private Capital Group | Buy | 47 | 1,492 | $208 |
| Q3 2020 | Renaissance Technologies LLC | Buy | 1,830,000 | 3,064,529 | $425,939 |
| Q3 2020 | Trian Fund Management | Sell | -696,977 | 10,128,875 | $1,407,812 |
| Q3 2020 | Parnassus Endeavor Fund | Buy | 514,195 | 3,109,486 | $432,187 |
| Q3 2020 | AKO Capital | Buy | 264,778 | 2,150,144 | $298,849 |
| Q3 2020 | Yacktman Asset Management | Buy | 118,480 | 3,272,595 | $454,858 |
| Q3 2020 | Jensen Investment Management | Sell | -83,295 | 1,874,956 | $260,600 |
| Q3 2020 | Sequoia Financial Advisors | Buy | 29,383 | 29,383 | $4,084 |
| Q3 2020 | Joho Capital | Buy | 16,550 | 16,550 | $2,300 |
| Q3 2020 | Sequoia Fund | Sell | -1,898 | 3,246 | $451 |
| Q3 2020 | Matrix Private Capital Group | Buy | 1,445 | 1,445 | $201 |
| Q3 2020 | Mairs & Power Growth Fund | Sell | -1,346 | 182,545 | $25,372 |
| Q3 2020 | Dodge & Cox Stock Fund | Sell | -1,158 | 119,882 | $16,662 |
| Q3 2020 | Gardner Russo & Quinn | Sell | -62 | 39,129 | $5,439 |
| Q2 2020 | Trian Fund Management | Sell | -20,208,933 | 10,825,852 | $1,294,447 |
| Q2 2020 | Renaissance Technologies LLC | Sell | -1,147,532 | 1,234,529 | $147,613 |
| Q2 2020 | AKO Capital | Sell | -193,814 | 1,885,366 | $225,433 |
| Q2 2020 | Sequoia Financial Advisors | Sell | -28,963 | 0 | $3,458 |
| Q2 2020 | Mairs & Power Growth Fund | Sell | -8,203 | 183,891 | $21,988 |
| Q2 2020 | Gardner Russo & Quinn | Buy | 1,628 | 39,191 | $4,686 |
| Q2 2020 | Lountzis Asset Management | Buy | 487 | 487 | $58 |
| Q2 2020 | Matrix Advisors Value Fund | Buy | 459 | 2,746 | $328 |
| Q2 2020 | Sequoia Fund | Sell | -255 | 5,144 | $615 |
Frequently asked questions about PG activity
Which institutional owners are buying PG?
Institutional owners buying PG include investors who have either initiated new positions or increased their existing holdings based on recent SEC 13F filings. The activity table above highlights which funds added shares in the latest reporting periods and how their positions changed over time.
What does "buy" mean in PG activity?
"Buy" means an investor increased their reported position in PG compared to the prior reporting period. This reflects growing exposure to PROCTER & GAMBLE CO/THE (PG) rather than necessarily a brand-new position (though new positions also appear as buys when prior quantity was zero).
Is institutional interest in PG increasing?
Institutional interest in PG can be assessed by comparing the number of tracked funds adding or increasing positions versus those trimming or exiting across the periods shown. A higher number of additions typically signals increasing participation among large filers, but it should be read alongside position sizes and the full table.
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