PROCTER & GAMBLE CO/THE (PG) Institutional Ownership Changes & 13F Activity

PROCTER & GAMBLE CO/THE (PG) institutional ownership data tracks hedge funds, asset managers, and other institutional investors based on recent SEC 13F filings (Q1 2026). This page analyzes institutional buying and selling activity, new holdings, and sold-out positions among tracked filers. Notable filers include Jensen Investment Management, Matrix Advisors Value Fund, Fundsmith, Parnassus Endeavor Fund, and Mairs & Power Growth Fund.

Portfolio quarterNameTypeQuantityRemainingReported stock balance
Q2 2024Fundsmith Investment ServicesBuy155,4002,025,558$334,055,025
Q2 2024FundsmithSell-151,8644,647,218$766,419,193
Q2 2024AKO CapitalBuy47,9251,060,884$174,961
Q2 2024Parnassus Endeavor FundSell-40,5493,803,719$627,309,337
Q2 2024Yacktman Asset ManagementSell-15,7762,446,074$403,406,524
Q2 2024Mairs & Power Growth FundSell-8,072181,594$29,948,424
Q2 2024Sequoia Financial AdvisorsBuy3,306252,301$41,609,493
Q2 2024Cullen Value FundSell-1,99731,020$5,115,889
Q2 2024Dodge & Cox Stock FundSell-90094,903$15,651,403
Q2 2024Gardner Russo & QuinnSell-31932,006$5,278,430
Q2 2024Kahn Brothers GroupSell-3001,700$280,000
Q2 2024Matrix Advisors Value FundBuy22,134$352,000
Q1 2024Renaissance Technologies LLCSell-439,4391,226,590$199,014
Q1 2024AKO CapitalBuy226,9941,012,959$164,353
Q1 2024Sequoia Financial AdvisorsBuy100,406248,995$40,399,402
Q1 2024Yacktman Asset ManagementSell-62,0942,461,850$399,435,162
Q1 2024Mairs & Power Growth FundBuy57,330189,666$30,773,251
Q1 2024FundsmithSell-40,8504,799,082$778,651,055
Q1 2024Parnassus Endeavor FundSell-38,9813,844,268$623,732,483
Q1 2024Jensen Investment ManagementSell-14,7252,335,188$378,884,253
Q1 2024Fundsmith Investment ServicesBuy8,2731,870,158$303,433,136
Q1 2024Gardner Russo & QuinnSell-4,34532,325$5,244,731
Q1 2024Dodge & Cox Stock FundSell-1,23595,803$15,544,037
Q1 2024Matrix Advisors Value FundSell-2122,132$345,917
Q1 2024Cullen Value FundBuy16533,017$5,301,604
Q4 2023Renaissance Technologies LLCBuy1,489,1291,666,029$244,140
Q4 2023Parnassus Endeavor FundSell-540,1893,883,249$569,051,308
Q4 2023AKO CapitalSell-135,981785,965$115,175
Q4 2023Yacktman Asset ManagementSell-135,5722,523,944$369,858,754
Q4 2023Sequoia Financial AdvisorsBuy88,082148,589$21,774,282

Frequently asked questions about PG activity

  • Which institutional owners are buying PG?

    Institutional owners buying PG include investors who have either initiated new positions or increased their existing holdings based on recent SEC 13F filings. The activity table above highlights which funds added shares in the latest reporting periods and how their positions changed over time.

  • What does "buy" mean in PG activity?

    "Buy" means an investor increased their reported position in PG compared to the prior reporting period. This reflects growing exposure to PROCTER & GAMBLE CO/THE (PG) rather than necessarily a brand-new position (though new positions also appear as buys when prior quantity was zero).

  • Is institutional interest in PG increasing?

    Institutional interest in PG can be assessed by comparing the number of tracked funds adding or increasing positions versus those trimming or exiting across the periods shown. A higher number of additions typically signals increasing participation among large filers, but it should be read alongside position sizes and the full table.