First Heartland Consultants, Inc. Portfolio Stock Holdings
First Heartland Consultants, Inc. disclosed 589 stock positions valued at approximately $1.5 billion in its latest SEC 13F filing. The largest holdings include SPDR SERIES TRUST, ETF SER SOLUTIONS, and INVESCO QQQ TR. The filing reflects positions held as of June 30, 2026 and was filed on July 8, 2026.
- Report Period
- June 30, 2026
- No. of Stocks
- 589
- Portfolio Value
- $1.5B
Holdings by Sector
First Heartland Consultants, Inc. Portfolio Holdings in Q2 2026
541 holdings in the latest reporting period.
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| Company | Symbol | Sector | Portfolio % | Shares | Change (Shares) | Change % | Value |
|---|---|---|---|---|---|---|---|
| SPDR SERIES TRUST | SPLG | Other | 3.88% | 683,011 | +78,486 | +12.98% | $60,022,978 |
| ETF SER SOLUTIONS | ACIO | Other | 3.46% | 1,157,430 | +60,207 | +5.49% | $53,403,815 |
| INVESCO QQQ TR | QQQ | Other | 2.91% | 61,101 | +324 | +0.53% | $44,994,479 |
| FIRST TR EXCHANGE TRADED FD | RDVY | Other | 2.56% | 488,517 | +7,846 | +1.63% | $39,599,168 |
| SPDR INDEX SHS FDS | SPDW | Other | 2.42% | 743,181 | +9,351 | +1.27% | $37,448,885 |
| SPDR S&P 500 ETF TR | SPY | Other | 2.04% | 42,275 | +4,460 | +11.79% | $31,570,033 |
| ETF SER SOLUTIONS | DRSK | Other | 2.02% | 1,085,759 | +97,717 | +9.89% | $31,215,563 |
| SPDR SERIES TRUST | SPYG | Other | 1.98% | 257,653 | +19,587 | +8.23% | $30,658,159 |
| SPDR SER TR | SPYV | Other | 1.82% | 463,488 | +44,677 | +10.67% | $28,175,448 |
| EA SERIES TRUST | FRDM | Other | 1.58% | 335,216 | -55,907 | -14.29% | $24,437,243 |
| PIMCO ETF TR | PYLD | Other | 1.53% | 889,771 | +1,048 | +0.12% | $23,596,716 |
| ISHARES | IVW | Other | 1.29% | 144,706 | -34,990 | -19.47% | $19,901,402 |
| CAPITAL GROUP DIVIDEND VALUE | CGDV | Other | 1.27% | 397,262 | +4,280 | +1.09% | $19,577,090 |
| ISHARES TR | EEM | Other | 1.21% | 274,373 | +31,232 | +12.85% | $18,769,847 |
| VANGUARD BD INDEX FD INC | BSV | Other | 1.15% | 228,811 | -101,366 | -30.70% | $17,826,658 |
| VANGUARD INDEX FDS | VUG | Other | 1.13% | 202,854 | +168,337 | +487.69% | $17,473,844 |
| VANGUARD INDEX FDS | VOO | Other | 1.10% | 24,663 | +944 | +3.98% | $16,938,137 |
| PIMCO ETF TR | MINT | Other | 1.06% | 163,225 | -7,234 | -4.24% | $16,454,686 |
| VANGUARD INDEX FDS | VTV | Other | 0.97% | 68,578 | -1,741 | -2.48% | $14,945,281 |
| APPLE INC | AAPL | Technology | 0.94% | 50,235 | -1,295 | -2.51% | $14,535,935 |
| FIRST TR EXCHNG TRADED FD VI | UCON | Other | 0.93% | 577,736 | +6,589 | +1.15% | $14,374,071 |
| ETF SER SOLUTIONS | OSCV | Other | 0.93% | 340,127 | -212,027 | -38.40% | $14,349,962 |
| NVIDIA CORP | NVDA | Technology | 0.91% | 70,254 | -3,032 | -4.14% | $14,057,200 |
| FIRST TR EXCHANGE TRADED FD | GRID | Other | 0.90% | 72,417 | +88 | +0.12% | $13,885,913 |
| VANGUARD TAX MANAGED INTL FD | VEA | Other | 0.90% | 194,806 | -3,137 | -1.58% | $13,879,907 |
| ISHARES TR | IWM | Other | 0.87% | 44,558 | +24,178 | +118.64% | $13,387,479 |
| ISHARES | IVV | Other | 0.85% | 17,602 | +4,110 | +30.46% | $13,181,656 |
| PGIM ETF TR | PTRB | Other | 0.84% | 312,147 | +3,317 | +1.07% | $12,941,615 |
| VANGUARD INDEX FDS | VTI | Other | 0.80% | 33,474 | +2,436 | +7.85% | $12,386,672 |
| SPDR DOW JONES INDL AVERAGE | DIA | Other | 0.77% | 22,924 | -4,796 | -17.30% | $11,975,197 |
| AMAZON COM INC | AMZN | Consumer Cyclical | 0.72% | 46,661 | -155 | -0.33% | $11,121,289 |
| PRINCIPAL EXCHANGE TRADED FD | PSC | Other | 0.68% | 150,760 | +150,760 | +100.00% | $10,571,925 |
| SSGA ACTIVE ETF TR | RLY | Other | 0.66% | 297,150 | -330 | -0.11% | $10,254,656 |
| FIDELITY COVINGTON TRUST | FESM | Other | 0.64% | 196,379 | +58,707 | +42.64% | $9,843,142 |
| BLACKROCK ETF TRUST | DYNF | Other | 0.62% | 140,994 | -297 | -0.21% | $9,589,019 |
| FIRST TR EXCHANGE TRADED FD | SDVY | Other | 0.61% | 216,902 | +10,287 | +4.98% | $9,357,158 |
| FIRST TR EXCHNG TRADED FD VI | QSPT | Other | 0.60% | 267,225 | -13,926 | -4.95% | $9,310,119 |
| VANGUARD BD INDEX | BNDX | Other | 0.60% | 190,113 | +4,274 | +2.30% | $9,207,196 |
| FRANKLIN TEMPLETON ETF TR | FLGV | Other | 0.59% | 448,314 | +15,683 | +3.63% | $9,091,808 |
| ISHARES TR | IJS | Other | 0.56% | 63,826 | +19,275 | +43.27% | $8,723,777 |
| BERKSHIRE HATHAWAY INC DEL | BRK-B | Financial Services | 0.55% | 16,888 | -27 | -0.16% | $8,450,586 |
| FIDELITY COVINGTON TRUST | FDMO | Other | 0.54% | 83,981 | -9,133 | -9.81% | $8,278,007 |
| FIRST TR EXCHANGE TRADED FD I | FMB | Other | 0.53% | 158,769 | +13,623 | +9.39% | $8,155,519 |
| ISHARES TR | SHY | Other | 0.50% | 94,638 | +2,493 | +2.71% | $7,770,726 |
| INVESCO EXCH TRADED FD TR II | QQQM | Other | 0.50% | 25,461 | +2,160 | +9.27% | $7,713,850 |
| ISHARES TR | IYW | Other | 0.49% | 29,777 | -1,483 | -4.74% | $7,510,599 |
| ISHARES TR | ITOT | Other | 0.47% | 44,609 | -186 | -0.42% | $7,327,944 |
| INVESCO EXCH TRADED FD TR II | EELV | Other | 0.47% | 263,347 | +116,551 | +79.40% | $7,321,058 |
| FIDELITY BLUE CHIP GROWTH | FBCG | Other | 0.47% | 117,618 | +2,609 | +2.27% | $7,305,254 |
| FIRST TR EXCHANGE TRAD FD VI | QCAP | Other | 0.47% | 292,821 | +3,182 | +1.10% | $7,293,703 |
| RBB FD INC | TBIL | Other | 0.47% | 145,921 | +10,781 | +7.98% | $7,275,595 |
| VANGUARD STAR FD | VXUS | Other | 0.47% | 84,880 | -4,145 | -4.66% | $7,256,386 |
| ISHARES | IYM | Other | 0.46% | 39,664 | +38,128 | +2482.29% | $7,121,923 |
| ISHARES | EUSA | Other | 0.46% | 61,853 | +1,018 | +1.67% | $7,062,941 |
| PACER FDS TR | COWZ | Other | 0.45% | 113,021 | +8,850 | +8.50% | $7,029,939 |
| VANGUARD BD INDEX FD INC | BIV | Other | 0.45% | 89,901 | -2,925 | -3.15% | $6,895,413 |
| SELECT SECTOR SPDR TR | XLK | Other | 0.44% | 35,651 | +18,332 | +105.85% | $6,792,224 |
| ISHARES TR | IUSG | Other | 0.43% | 35,104 | -455 | -1.28% | $6,602,722 |
| VANGUARD BD INDEX FD INC | BND | Other | 0.41% | 87,218 | +9,123 | +11.68% | $6,402,698 |
| VANGUARD INDEX FDS | VB | Other | 0.40% | 20,353 | -410 | -1.97% | $6,169,507 |
| ISHARES | IJK | Other | 0.40% | 52,297 | +45,191 | +635.96% | $6,144,905 |
| ISHARES | IVE | Other | 0.39% | 26,619 | -3,419 | -11.38% | $6,044,110 |
| FIDELITY COVINGTON TRUST | FMDE | Other | 0.38% | 145,203 | +8,737 | +6.40% | $5,892,338 |
| ISHARES TR | MTUM | Other | 0.38% | 17,083 | +176 | +1.04% | $5,856,407 |
| INVESCO EXCH TRADED FD TR II | SPMO | Other | 0.38% | 35,945 | +1,960 | +5.77% | $5,806,619 |
| MICROSOFT CORP | MSFT | Technology | 0.37% | 15,527 | +524 | +3.49% | $5,791,902 |
| CAPITAL GROUP CORE BALANCED | CGBL | Other | 0.37% | 149,359 | +3,354 | +2.30% | $5,669,670 |
| ISHARES TR | DGRO | Other | 0.35% | 71,070 | +47,569 | +202.41% | $5,386,392 |
| WAL-MART STORES INC | WMT | Consumer Defensive | 0.34% | 46,825 | +6,007 | +14.72% | $5,303,443 |
| VANGUARD SPECIALIZED PORTFOL | VIG | Other | 0.34% | 22,332 | +801 | +3.72% | $5,284,150 |
| ISHARES TR | IUSB | Other | 0.33% | 110,333 | +24,018 | +27.83% | $5,091,868 |
| FIRST TR EXCHNG TRADED FD VI | QDEC | Other | 0.33% | 142,252 | +3,777 | +2.73% | $5,065,594 |
| LILLY ELI & CO | LLY | Healthcare | 0.31% | 4,010 | +245 | +6.51% | $4,809,475 |
| SCHWAB STRATEGIC TR | SCHP | Other | 0.31% | 178,440 | +150,411 | +536.63% | $4,728,660 |
| VANGUARD | VWO | Other | 0.30% | 78,766 | -928 | -1.16% | $4,701,512 |
| ISHARES | IWV | Other | 0.30% | 10,724 | -19 | -0.18% | $4,572,768 |
| CATERPILLAR INC DEL | CAT | Industrials | 0.29% | 4,264 | -97 | -2.22% | $4,540,631 |
| DIMENSIONAL ETF TRUST | DUHP | Other | 0.29% | 106,514 | +43,884 | +70.07% | $4,444,829 |
| SCHWAB STRATEGIC TR | SCHD | Other | 0.29% | 139,657 | +5,172 | +3.85% | $4,428,525 |
| ISHARES TR | IYY | Other | 0.28% | 23,497 | -75 | -0.32% | $4,282,975 |
| FIRST TR EXCHNG TRADED FD VI | BUFR | Other | 0.28% | 116,937 | +4,589 | +4.08% | $4,271,709 |
| VANGUARD INTL EQUITY INDEX F | VEU | Other | 0.26% | 47,921 | +4,134 | +9.44% | $4,013,361 |
| VANGUARD BD INDEX FDS | BLV | Other | 0.26% | 57,796 | +631 | +1.10% | $3,983,870 |
| ISHARES TR | ICVT | Other | 0.26% | 32,403 | +32,403 | +100.00% | $3,944,741 |
| VANGUARD MUN BD FD INC | VTEB | Other | 0.26% | 77,904 | +39,536 | +103.04% | $3,940,384 |
| VANGUARD | VMBS | Other | 0.25% | 83,568 | -111 | -0.13% | $3,911,837 |
| FIRST TR EXCHANGE-TRADED FD | AIRR | Other | 0.25% | 28,676 | +921 | +3.32% | $3,821,088 |
| ALPHABET INC | GOOG | Communication Services | 0.25% | 10,784 | +2,121 | +24.48% | $3,810,407 |
| FIRST TR EXCHNG TRADED FD VI | GJAN | Other | 0.25% | 84,569 | -759 | -0.89% | $3,807,618 |
| TIMOTHY PLAN | TPLC | Other | 0.24% | 75,184 | +3,938 | +5.53% | $3,785,527 |
| ISHARES TR | USMV | Other | 0.24% | 38,426 | +789 | +2.10% | $3,706,552 |
| BNY MELLON ETF TRUST | BKAG | Other | 0.24% | 88,101 | -121,839 | -58.04% | $3,695,818 |
| VANECK ETF TRUST | SMH | Other | 0.24% | 5,560 | +784 | +16.42% | $3,646,443 |
| INNOVATOR ETFS TRUST | BALT | Other | 0.24% | 106,050 | +61,986 | +140.67% | $3,634,334 |
| ISHARES TR | IEMG | Other | 0.23% | 43,781 | -13,561 | -23.65% | $3,626,804 |
| DNP SELECT INCOME FD INC | DNP | Financial Services | 0.23% | 335,016 | +15,775 | +4.94% | $3,614,823 |
| ISHARES TR | SGOV | Other | 0.22% | 34,325 | +23,973 | +231.58% | $3,455,486 |
| VANGUARD WHITEHALL FDS | VWOB | Other | 0.22% | 51,150 | +18,873 | +58.47% | $3,439,346 |
| FIRST TR EXCHANGE TRADED FD | FV | Other | 0.22% | 44,211 | +1,102 | +2.56% | $3,354,731 |
| SPDR INDEX SHS FDS | EDIV | Other | 0.21% | 78,382 | +7,234 | +10.17% | $3,210,346 |