SERVICENOW INC (NOW) Stock Institutional Trading Activity


SERVICENOW INC (NOW) position changes reported by tracked institutional filers across multiple SEC 13F reporting periods. Based on recent SEC 13F filings (Q4 2025), investors with some of the largest reported share count changes include Polen Capital Management, Tiger Global Management, Renaissance Technologies LLC, Parnassus Endeavor Fund, and Torray Fund. Explore insights into buying and selling patterns, position changes, and investment conviction levels to understand institutional trading behavior and market dynamics.

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Portfolio quarterNameTypeQuantityRemainingReported stock balance
Q3 2018Lone Pine CapitalBuy152,3843,166,637$619,489
Q2 2018ARK InvestSell-6,05736,461$6,288
Q2 2018Tiger Global ManagementBuy1,166,3001,524,100$262,862
Q2 2018Lone Pine CapitalBuy337,1353,014,253$519,868
Q1 2018ARK InvestBuy20,02342,518$7,035
Q1 2018Tiger Global ManagementSell-468,500357,800$59,198
Q1 2018Renaissance Technologies LLCBuy933,4002,297,200$380,072
Q1 2018Lone Pine CapitalSell-1,439,0752,677,118$442,929
Q4 2017ARK InvestBuy10,92722,495$2,933
Q4 2017Tiger Global ManagementBuy294,999826,300$107,741
Q4 2017Renaissance Technologies LLCSell-598,5001,363,800$177,826
Q4 2017Lone Pine CapitalSell-1,155,4284,116,193$536,710
Q3 2017ARK InvestBuy3,85511,568$1,360
Q3 2017Tiger Global ManagementBuy531,301531,301$62,444
Q3 2017Renaissance Technologies LLCBuy254,2001,962,300$230,629
Q3 2017Lone Pine CapitalBuy2,050,6815,271,621$619,574
Q2 2017ARK InvestBuy4,0977,713$818
Q2 2017Renaissance Technologies LLCBuy635,5001,708,100$181,059
Q2 2017Lone Pine CapitalBuy3,220,9403,220,940$341,420
Q1 2017ARK InvestSell-1,1203,616$316
Q1 2017Renaissance Technologies LLCBuy949,4001,072,600$93,820
Q4 2016ARK InvestBuy4,7364,736$352
Q4 2016Renaissance Technologies LLCBuy3,700123,200$9,159
Q2 2016Renaissance Technologies LLCSell-117,500119,500$7,935
Q1 2016Dodge & Cox Stock FundBuy6,5256,525$399
Q1 2015Renaissance Technologies LLCBuy23,500237,000$18,671
Q4 2014Renaissance Technologies LLCSell-52,900213,500$14,486
Q1 2014Renaissance Technologies LLCBuy224,800266,400$15,963
Q4 2013Renaissance Technologies LLCBuy41,60041,600$2,330

Frequently asked questions about NOW activity

  • Which institutional owners are buying NOW?

    Institutional owners buying NOW include investors who have either initiated new positions or increased their existing holdings based on recent SEC 13F filings. The activity table above highlights which funds added shares in the latest reporting periods and how their positions changed over time.

  • What does "buy" mean in NOW activity?

    "Buy" means an investor increased their reported position in NOW compared to the prior reporting period. This reflects growing exposure to SERVICENOW INC (NOW) rather than necessarily a brand-new position (though new positions also appear as buys when prior quantity was zero).

  • Is institutional interest in NOW increasing?

    Institutional interest in NOW can be assessed by comparing the number of tracked funds adding or increasing positions versus those trimming or exiting across the periods shown. A higher number of additions typically signals increasing participation among large filers, but it should be read alongside position sizes and the full table.