Willis Investment Counsel Portfolio Stock Holdings
Willis Investment Counsel disclosed 125 stock positions valued at approximately $2.1 billion in its latest SEC 13F filing. The largest holdings include Cisco Systems Inc, Johnson And Johnson, and Texas Instruments Inc. The filing reflects positions held as of June 30, 2026 and was filed on August 3, 2026.
- Report Period
- June 30, 2026
- No. of Stocks
- 125
- Portfolio Value
- $2.1B
Holdings by Sector
Willis Investment Counsel Portfolio Holdings in Q2 2026
120 holdings in the latest reporting period.
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| Company | Symbol | Sector | Portfolio % | Shares | Change (Shares) | Change % | Value |
|---|---|---|---|---|---|---|---|
| Cisco Systems Inc | CSCO | Technology | 4.95% | 884,202 | +50,145 | +6.01% | $103,858,367 |
| Johnson And Johnson | JNJ | Healthcare | 3.75% | 309,486 | +20,068 | +6.93% | $78,600,159 |
| Texas Instruments Inc | TXN | Technology | 3.37% | 237,001 | -29,643 | -11.12% | $70,642,888 |
| Caterpillar Inc Del | CAT | Industrials | 2.77% | 54,570 | +4,884 | +9.83% | $58,111,593 |
| Chubb Ltd | CB | Financial Services | 2.65% | 162,875 | +9,084 | +5.91% | $55,498,026 |
| Lockheed Martin Corp | LMT | Industrials | 2.34% | 96,275 | +5,036 | +5.52% | $49,048,262 |
| Paychex Inc | PAYX | Technology | 2.19% | 467,688 | +30,658 | +7.02% | $45,987,761 |
| Microsoft Corp | MSFT | Technology | 2.15% | 121,147 | +7,713 | +6.80% | $45,190,254 |
| Pfizer Inc | PFE | Healthcare | 2.09% | 1,818,508 | +100,571 | +5.85% | $43,789,673 |
| Merck & Company, Inc | MRK | Healthcare | 1.92% | 312,767 | -951 | -0.30% | $40,190,560 |
| Home Depot Inc | HD | Consumer Cyclical | 1.90% | 112,868 | +5,385 | +5.01% | $39,806,286 |
| Aflac Inc | AFL | Financial Services | 1.81% | 324,544 | +22,364 | +7.40% | $38,052,784 |
| Fortinet, Inc | FTNT | Technology | 1.69% | 230,869 | +34,630 | +17.65% | $35,466,096 |
| Hershey Co | HSY | Consumer Defensive | 1.60% | 190,740 | +9,779 | +5.40% | $33,465,333 |
| Generac | GNRC | Industrials | 1.59% | 113,995 | -31,426 | -21.61% | $33,378,876 |
| Keysight Technologies | KEYS | Technology | 1.59% | 95,062 | +14,069 | +17.37% | $33,278,354 |
| Automatic Data Proc | ADP | Technology | 1.58% | 148,056 | -400 | -0.27% | $33,157,141 |
| Accenture PLC | ACN | Technology | 1.58% | 265,973 | +71,175 | +36.54% | $33,097,680 |
| Eaton Corp | ETN | Other | 1.56% | 76,973 | -100 | -0.13% | $32,799,735 |
| Pepsico Inc | PEP | Consumer Defensive | 1.55% | 239,514 | +10,462 | +4.57% | $32,430,196 |
| Medtronic Inc | MDT | Other | 1.55% | 414,539 | +22,491 | +5.74% | $32,429,386 |
| Apple Computer | AAPL | Technology | 1.53% | 111,285 | +2,149 | +1.97% | $32,201,428 |
| Quest Diagnostics, Inc. | DGX | Healthcare | 1.53% | 151,500 | -300 | -0.20% | $32,110,425 |
| Abbott Laboratories | ABT | Healthcare | 1.49% | 345,349 | +146,000 | +73.24% | $31,336,968 |
| Procter & Gamble Co | PG | Consumer Defensive | 1.46% | 209,370 | -397 | -0.19% | $30,702,017 |
| Conocophillips | COP | Energy | 1.36% | 274,201 | +16,768 | +6.51% | $28,505,936 |
| American Electric Power Co | AEP | Utilities | 1.32% | 203,038 | -500 | -0.25% | $27,777,629 |
| BHP Billiton Ltd | BHP | Basic Materials | 1.32% | 331,239 | +16,230 | +5.15% | $27,595,521 |
| W. W. Grainger, Inc. | GWW | Industrials | 1.30% | 20,102 | +3,406 | +20.40% | $27,346,761 |
| Valero Energy Corp | VLO | Energy | 1.29% | 104,300 | -300 | -0.29% | $27,163,892 |
| Sanofi-Aventis | SNY | Healthcare | 1.22% | 602,300 | -1,700 | -0.28% | $25,694,118 |
| JP Morgan Chase & Co | JPM | Financial Services | 1.21% | 77,798 | -81 | -0.10% | $25,465,619 |
| Darden Restaurants Inc | DRI | Consumer Cyclical | 1.20% | 122,400 | -200 | -0.16% | $25,215,624 |
| Tractor Supply Co | TSCO | Consumer Cyclical | 1.14% | 759,707 | +76,476 | +11.19% | $24,014,338 |
| 3m Company | MMM | Industrials | 1.13% | 146,840 | +10,270 | +7.52% | $23,774,864 |
| Verizon Communications Com | VZ | Communication Services | 1.13% | 557,990 | -1,510 | -0.27% | $23,625,297 |
| General Dynamics Corp | GD | Industrials | 1.12% | 66,500 | -200 | -0.30% | $23,556,960 |
| American Express | AXP | Financial Services | 1.09% | 67,676 | +10,440 | +18.24% | $22,891,407 |
| Mcdonalds Corp Com | MCD | Consumer Cyclical | 1.09% | 84,485 | -300 | -0.35% | $22,837,140 |
| Shell | SHEL | Energy | 1.08% | 292,008 | +14,488 | +5.22% | $22,642,300 |
| Applied Material Inc | AMAT | Technology | 1.07% | 31,135 | +4,686 | +17.72% | $22,510,605 |
| Clorox Co Del Com | CLX | Consumer Defensive | 1.04% | 229,300 | -700 | -0.30% | $21,884,392 |
| Deere Co | DE | Industrials | 1.03% | 34,200 | -100 | -0.29% | $21,694,086 |
| Eli Lilly & Co | LLY | Healthcare | 1.03% | 18,017 | +3,240 | +21.93% | $21,610,130 |
| Adobe Systems Inc | ADBE | Technology | 1.01% | 103,802 | +49,563 | +91.38% | $21,281,486 |
| Lab Corp Of Amer | LH | Healthcare | 1.01% | 75,319 | +10,829 | +16.79% | $21,089,320 |
| AT&T Corp | T | Communication Services | 1.00% | 1,014,010 | -1,600 | -0.16% | $20,990,007 |
| Duke Energy Corp New | DUK | Utilities | 0.97% | 160,137 | -145 | -0.09% | $20,270,141 |
| Emerson Elec Co | EMR | Industrials | 0.95% | 139,200 | -400 | -0.29% | $19,926,480 |
| Invesco Exchange Traded Fd Tr | RSP | Other | 0.94% | 92,880 | +12,175 | +15.09% | $19,762,078 |
| Lowe's Companies Inc | LOW | Consumer Cyclical | 0.87% | 83,218 | -200 | -0.24% | $18,348,737 |
| Google Inc Class A | GOOGL | Communication Services | 0.85% | 49,797 | +9,120 | +22.42% | $17,795,954 |
| Hubbell, Inc | HUBB | Industrials | 0.82% | 32,723 | +4,924 | +17.71% | $17,120,674 |
| Nvidia Corp | NVDA | Technology | 0.80% | 83,643 | +14,700 | +21.32% | $16,736,128 |
| Chevron Corp | CVX | Energy | 0.79% | 99,877 | -118 | -0.12% | $16,555,612 |
| Mastercard | MA | Financial Services | 0.74% | 30,118 | +5,133 | +20.54% | $15,468,605 |
| Waste Management Inc New | WM | Industrials | 0.73% | 68,626 | -300 | -0.44% | $15,295,363 |
| Waters Corp | WAT | Healthcare | 0.70% | 39,360 | +5,980 | +17.91% | $14,761,574 |
| Motorola Solutions | MSI | Technology | 0.65% | 32,600 | +32,600 | +100.00% | $13,538,454 |
| Zoetis Inc | ZTS | Healthcare | 0.59% | 171,746 | +31,787 | +22.71% | $12,341,668 |
| Factset Resh Sys Inc | FDS | Financial Services | 0.56% | 51,021 | +8,197 | +19.14% | $11,738,912 |
| United Parcel Service | UPS | Industrials | 0.56% | 109,094 | +20,121 | +22.61% | $11,727,605 |
| Meta Platforms Inc | META | Communication Services | 0.52% | 19,367 | +3,422 | +21.46% | $10,909,237 |
| Ross Stores Inc | ROST | Consumer Cyclical | 0.47% | 46,244 | +7,980 | +20.86% | $9,843,035 |
| Sherwin-Williams Co | SHW | Basic Materials | 0.47% | 28,553 | +4,549 | +18.95% | $9,831,369 |
| National Research Corporation | NRC | Healthcare | 0.45% | 434,785 | +210,147 | +93.55% | $9,378,312 |
| Frontdoor Inc | FTDR | Consumer Cyclical | 0.44% | 119,899 | +40,711 | +51.41% | $9,302,963 |
| Medpace Holdings, Inc | MEDP | Healthcare | 0.37% | 14,855 | +4,741 | +46.88% | $7,867,059 |
| Qualys, Inc. | QLYS | Technology | 0.37% | 57,156 | +22,719 | +65.97% | $7,858,378 |
| Liquidity Svcs Inc | LQDT | Consumer Cyclical | 0.36% | 193,441 | +61,015 | +46.07% | $7,567,412 |
| Donaldson Co Inc | DCI | Industrials | 0.35% | 81,745 | +26,298 | +47.43% | $7,338,249 |
| Gildan Activewear Inc | GIL | Consumer Cyclical | 0.33% | 133,186 | +50,447 | +60.97% | $6,872,398 |
| Sterling Construction | STRL | Industrials | 0.33% | 8,160 | -8,073 | -49.73% | $6,849,178 |
| S&P Global Inc COM | SPGI | Financial Services | 0.33% | 16,757 | +3,012 | +21.91% | $6,824,456 |
| Logitech International | H50430232 | Other | 0.32% | 72,038 | +26,937 | +59.73% | $6,774,454 |
| Jack Henry & Associates | JKHY | Technology | 0.32% | 48,588 | +30,060 | +162.24% | $6,692,511 |
| Avery Dennison Corp | AVY | Consumer Cyclical | 0.27% | 34,558 | +24,046 | +228.75% | $5,610,491 |
| Lamar Advertising Co | LAMR | Real Estate | 0.25% | 33,811 | +14,275 | +73.07% | $5,273,840 |
| Paycom Software Inc | PAYC | Technology | 0.24% | 39,620 | +16,091 | +68.39% | $4,979,442 |
| AO Smith Corporation | AOS | Industrials | 0.23% | 76,226 | +28,296 | +59.04% | $4,780,895 |
| Align Technology Inc | ALGN | Healthcare | 0.23% | 28,035 | +21,573 | +333.84% | $4,728,383 |
| The Toro Company | TTC | Industrials | 0.22% | 47,415 | +19,960 | +72.70% | $4,619,169 |
| Zebra Technologies Corproation | ZBRA | Technology | 0.22% | 17,175 | +7,068 | +69.93% | $4,521,491 |
| Intuit Inc | INTU | Technology | 0.20% | 16,168 | +3,304 | +25.68% | $4,219,848 |
| Evertec, Inc | EVTC | Technology | 0.20% | 150,575 | +55,575 | +58.50% | $4,182,974 |
| JBT Marel Corp | JBT | Industrials | 0.19% | 27,401 | +15,634 | +132.86% | $3,973,145 |
| Verisign Inc | VRSN | Technology | 0.18% | 15,294 | +6,299 | +70.03% | $3,847,359 |
| Hexcel Corp | HXL | Industrials | 0.18% | 38,150 | +17,014 | +80.50% | $3,817,289 |
| Ubiquiti Inc. | UI | Technology | 0.18% | 6,989 | +3,061 | +77.93% | $3,732,336 |
| MSC Industrial | MSM | Industrials | 0.18% | 31,258 | -8,728 | -21.83% | $3,718,139 |
| Badger Meter, Inc. | BMI | Technology | 0.13% | 18,383 | +18,383 | +100.00% | $2,727,670 |
| Bio-Techne Corp | TECH | Healthcare | 0.13% | 37,659 | +20,357 | +117.66% | $2,660,608 |
| Dolby Laboratories, Inc CL A | DLB | Industrials | 0.10% | 39,854 | +19,250 | +93.43% | $2,095,523 |
| iShares Core S&P MID-CAP ETF | IJH | Other | 0.06% | 16,164 | - | - | $1,246,406 |
| MaxCyte Inc Com | MXCT | Healthcare | 0.05% | 862,758 | - | - | $1,061,192 |
| Coca Cola Company | KO | Consumer Defensive | 0.05% | 12,664 | -44 | -0.35% | $1,029,203 |
| Vanguard S&P 500 ETF | VOO | Other | 0.04% | 1,211 | +38 | +3.24% | $831,727 |
| Vanguard Mid-Cap Etf | VO | Other | 0.04% | 10,268 | +7,701 | +300.00% | $827,293 |
| Micron Technology Inc | MU | Technology | 0.04% | 680 | - | - | $784,917 |
| PAR Technology Corp | PAR | Technology | 0.03% | 42,057 | -22,538 | -34.89% | $732,633 |